Kathmandu. It has been decade TAG_CLOSE_strong_16 s since the production of noodles started in Nepal, but until a few years ago, it was rare in the market.
With the changing taste and taste of the consumers, a noodle brand is now making a special identity in the market. ‘YY Quick Hot and Spicy’ produced by CG Group.
The company claims that this noodle, which was released about four years ago during the Covid epidemic, has now become popular in every corner of the country. From cities to villages, from superstores to grocery stores, YY Hot and Spicy has become the primary choice of consumers. What makes this product special is not only its taste but also its manufacturing process and content.
The main feature of this noodle, which is hot in taste, is Akbari chilli produced in Nepal. Which is produced by the farmers of ilam, Taplejung, Dhankuta and other hilly districts. The company claims that this noodle made by mixing local oils and spices has further strengthened the taste of Nepaliness.
It is said that carbohydrates, proteins, vitamins and minerals are also included in the noodles made based on indigenous products. Which has made it health-friendly as well as tasty.
According to the company, YY Hot and Spicy has been brought to the market by understanding the taste, trend and lifestyle of the consumers. The packaging design of this noodle, especially aimed at the young generation, has also been made with the help of AI. Which seems to be successful in attracting the current ‘Gen Z’ generation.
This product, which costs Rs 50 in a 100-gram pack, is now available in the market in 10 packets of small cartons and 20 packets of large cartons. The demand for this noodle, which is being produced only according to the market demand, is increasing day by day. The company hopes to expand its distribution network nationwide.
YY Quick Hot and Spicy has become an inspirational model not only for today’s generation but also for the Nepali noodle industry. Cheap, tasty, nutritious and indigenous – this noodle is not just a noodle, it is a confidence of Nepali taste.
Waiwai is not just noodles, it is also the taste taste tasted by the world from Nepal and the success story of the Nepali brand. The YY Quick Hot and Spicy version, which has been launched, has not only made YY’s presence felt in Nepal. It will also strengthen the international market. The company claims that YY is spreading the name of Nepal all over the world along with taste and it is moving towards taking Nepali identity to a higher level at the international level.






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